Business Marketing

Business Marketing is the practice of individuals, organizations, or companies promoting their products or services to other businesses or organizations. Coursera's Business Marketing catalogue teaches you about strategic marketing concepts tailored specifically for business-to-business operations. You'll learn everything from market segmentation and targeting, brand building, customer relationship management to digital marketing techniques. You'll delve into the complexities of business sales, explore the key strategies in pricing and value proposition, and understand how to leverage data in making strategic marketing decisions. This knowledge will empower you to drive business growth and customer engagement in any organization.
10credentials
1online degree
46courses

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Results for "business marketing"

  • Status: Free Trial

    University of Colorado Boulder

    Skills you'll gain: Global Marketing, Culture, Cultural Diversity, Management Training And Development, Intercultural Competence, B2B Sales, Target Market, Market Opportunities, Business Marketing, Human Resources, Human Resources Management and Planning, Organizational Strategy, Marketing Strategies, Organizational Structure, Communication Strategies

  • Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Online Advertising, Advertising Campaigns, Business Marketing

  • Status: Preview

    Skills you'll gain: Game Theory, Business Strategy, Business, Business Marketing, Strategic Decision-Making, Decision Making, Case Studies, Negotiation, Competitive Analysis, Market Dynamics, Product Knowledge

  • Status: Free Trial

    Skills you'll gain: Sales Presentations, Graphic Design, Brainstorming, Verbal Communication Skills, Presentations, Communication, English Language, Advertising, Business Correspondence, Public Speaking, Persuasive Communication, Business Writing, Marketing Communications, Business Communication, Business Marketing, Communication Strategies, Marketing, Marketing Psychology, Professional Networking, Vocabulary

  • IIT Roorkee

    Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Business Valuation, Innovation, Succession Planning, Management Accounting, Statistical Process Controls, Product Management, Supply Chain Management, Marketing Management, Revenue Management, Sampling (Statistics), Production Schedule

  • Skills you'll gain: Marketing Collateral, Marketing Materials, Canva (Software), Promotional Materials, Business Marketing, Marketing Design, Marketing, Creative Design, Business, Design, Graphic and Visual Design, Graphic Design, Design Elements And Principles

  • Status: Preview

    Skills you'll gain: Blogs, Search Engine Optimization, Keyword Research, Web Content, Web Analytics and SEO, Content Creation, Content Marketing, Drive Engagement, Generative AI, Business Marketing

  • Status: Preview

    Rutgers the State University of New Jersey

    Skills you'll gain: Digital Transformation, Customer Engagement, Business Technologies, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Business Transformation, Technology Strategies, Business Marketing, Cross-Functional Collaboration, Internet Of Things, Emerging Technologies, Business Ethics, Customer Retention, Data Ethics, Customer Relationship Management (CRM) Software, FinTech, Blockchain, Artificial Intelligence, Market Trend

  • Status: Free

    Skills you'll gain: Competitive Analysis, Value Propositions, Business Marketing, Target Market, Business Strategy, Competitive Intelligence, Market Research, Price Negotiation, Customer Insights, Market Analysis

  • Status: Free Trial

    Skills you'll gain: TikTok, Storytelling, Content Creation, Video Editing, Video Production, Social Media Content, Social Media, Social Media Marketing, Target Audience, Business Marketing, Customer Engagement, User Accounts

  • Skills you'll gain: Instagram, Social Media Content, Social Media, Social Media Management, Social Media Marketing, Facebook, Business Marketing, Social Media Strategy, Advertising

  • Skills you'll gain: Target Audience, Target Market, Facebook, Customer Analysis, Social Media Marketing, Social Media Content, Business Marketing, Social Media, Content Creation, Business Planning, Drive Engagement

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