Marketing Collateral

Marketing Collateral is a collection of media materials used to support the sales of a product or service. Coursera's Marketing Collateral skill catalogue helps you create impactful, targeted, and persuasive marketing materials to support your business's sales and marketing initiatives. You'll learn how to design, craft and deploy various types of collateral such as brochures, sales letters, white papers, newsletters, presentations, and online ads. Additionally, you'll understand the strategic placement of these materials to engage customers, promote brand awareness, and drive sales. You'll also become familiar with the use of graphic design, copywriting, and digital tools to create compelling and effective marketing collateral.
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Results for "marketing collateral"

  • Status: New
    Status: Free Trial

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Sales Strategy, Sales Presentation, Sales Enablement, Sales Training, Sales Pipelines, Sales Management, Lead Generation, Sales Prospecting, LinkedIn, B2B Sales, AI Product Strategy, Prospecting and Qualification, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), AI Personalization, Marketing Collateral

  • Skills you'll gain: Marketing Collateral, Marketing Materials, Canva (Software), Promotional Materials, Business Marketing, Marketing Design, Marketing, Creative Design, Business, Design, Graphic and Visual Design, Graphic Design, Design Elements And Principles

  • Skills you'll gain: Marketing Design, Organizational Structure, Marketing Collateral, Graphic Design, Presentations, Dashboard, User Accounts

  • Skills you'll gain: Canva (Software), Teaching, Design, Marketing Collateral, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Data Sharing, Creative Design, Editing, Marketing Design, Marketing

  • Skills you'll gain: Canva (Software), Infographics, Marketing Collateral, Design, Marketing Materials, Creative Design, Graphic Design, Digital Design, Productivity, Color Theory, Presentations, Digital Content, Organizational Skills, Planning, Editing

  • Skills you'll gain: Canva (Software), Design, Process Mapping, Brochures, Marketing Collateral, Graphic Design, Presentations, Content Creation, Marketing Materials, Color Theory, Portfolio Management, Brand Awareness

What brings you to Coursera today?

  • Skills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Brand Management, Organizational Skills, Marketing, Graphic Design, Design, Business, Digital Marketing

  • Skills you'll gain: Canva (Software), Promotional Strategies, Marketing Materials, Design Elements And Principles, Marketing Collateral, Promotional Materials, Product Promotion, Creative Design, Design, Visual Design, Project Design, Graphic and Visual Design, Product Knowledge, Graphical Tools, Graphic Design, Selling Techniques, Sales

  • Skills you'll gain: Canva (Software), Color Theory, Sales, Marketing Collateral, Design, Sales Strategy, Marketing Materials, Digital Design, Graphic and Visual Design Software, Product Design, Asset Protection, Marketing

  • Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Graphic Design, Social Media, Content Creation, Creative Design, Marketing Design, Marketing Collateral, Instagram, Design Elements And Principles, Editing, Photo Editing, Branding, Marketing, Video Editing

  • Skills you'll gain: Canva (Software), Presentations, Sales Presentation, Marketing Design, Target Market, Marketing Collateral, Graphic and Visual Design, Marketing, Design Elements And Principles

  • Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Marketing Collateral, Marketing Materials, Advertising, Branding, Marketing, Promotional Materials, Graphic Design, Aesthetics, Design Elements And Principles, Digital Marketing

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