Search Engine Optimization

Search Engine Optimization (SEO) is a digital marketing strategy focused on improving a website's visibility in search engine results pages to increase traffic and potentially attract prospective customers. Coursera's SEO catalogue teaches you the principles and techniques behind successful SEO. You'll learn how to conduct keyword research, optimize website structure and content for search engines, implement link building strategies, and understand the role of SEO in digital marketing. You'll also delve into the analytic tools used to monitor website performance and make data-driven decisions. By mastering SEO, you'll be equipped to increase a website's visibility, reach a broader audience, and enhance your marketing skills.
21credentials
61courses

Filter by

Subject
Required

Language
Required

The language used throughout the course, in both instruction and assessments.

Learning Product
Required

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.

Level
Required

Duration
Required

Subtitles
Required

Educator
Required

Results for "search engine optimization"

  • Status: Free Trial

    University of California, Davis

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Development and Management, Client Services, Content Strategy, Presentations, Digital Marketing, Project Management, Competitive Analysis, Business Strategy

  • Status: New
    Status: Free Trial

    Skills you'll gain: Email Automation, Search Engine Optimization, E-Commerce, Order Management, Marketing Automation, Product Improvement, Real Time Data, Driving engagement, Payment Processing and Collection

  • Status: New
    Status: Free Trial

    Skills you'll gain: Full-Stack Web Development, Responsive Web Design, Email Automation, Order Management, UI Components, Data Validation, Search Engine Optimization, Web Applications, JavaScript Frameworks, Back-End Web Development, Authentications, User Interface (UI), React.js, E-Commerce, PostgreSQL, Web Development Tools, Dashboard, TypeScript, Marketing Automation, Product Improvement

  • Status: New
    Status: Free Trial

    Skills you'll gain: Digital Advertising, Paid media, Presentations, Social Media Campaigns, Advertising Campaigns, Digital Marketing, Web Analytics, Search Engine Optimization, Content Strategy, LinkedIn, Content Marketing, Social Media Marketing, Marketing Analytics, Target Audience, E-Commerce, Social Media Strategy, Smart Goals, Business Analysis, Market Analysis

  • Status: Free Trial

    Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Customer Retention, Search Engine Optimization, Digital Media Strategy, Lead Generation, Digital Marketing, Marketing Strategies, Customer Acquisition Management, Customer experience strategy (CX), Cash Flows, Web Analytics, Market Research

  • Status: New
    Status: Preview

    Skills you'll gain: Energy and Utilities, Mathematical Modeling, Predictive Analytics, Google Gemini, Data-Driven Decision-Making, Forecasting, Analytics, Electrical Systems, Data Analysis, Capacity Management, 3D Modeling, Simulation and Simulation Software, Simulations, Sustainable Technologies, Time Series Analysis and Forecasting, Facility Management, Data Visualization, Artificial Intelligence, Search Engine Optimization

  • Status: Free Trial

    Tecnológico de Monterrey

    Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Social Media Strategy, Content Strategy, Social Media Marketing, Digital Advertising, Content Marketing, Email Marketing, Web Design and Development, Digital Communications, Event Management

  • Status: New
    Status: Free Trial
    Status: AI skills

    Skills you'll gain: Responsible AI, Social Media Management, Social Media, Social Media Marketing, Google Ads, Digital Marketing, Email Marketing, Social Media Strategy, Digital Advertising, Web Analytics and SEO, Online Advertising, Social Media Campaigns, Digital Media Strategy, Paid media, Content Creation, Customer Retention, Search Engine Optimization, Presentations, Instagram, Generative AI

  • Status: Free Trial

    Skills you'll gain: Paid media, Email Marketing, Social Media Strategy, Google Ads, Social Media, Social Media Marketing, Search Engine Optimization, Content Creation, Google Analytics, Customer Retention, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Customer experience strategy (CX), Online Advertising, Email Automation, Marketing, Digital Marketing, E-Commerce

  • Status: New
    Status: Free Trial

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Auditing, Information Architecture, Content Strategy, Web Analytics, Content Performance Analysis, Technical Support

  • Status: Free Trial

    Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Contextual Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Social Media, Search Engine Marketing, Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Data Ethics, Web Analytics and SEO, Media Planning, Web Analytics

  • Status: Free Trial

    Tecnológico de Monterrey

    Skills you'll gain: Web Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Search Engine Optimization, Analytical Skills, Online Advertising, Email Marketing, Marketing Effectiveness, Analytics, Content Performance Analysis, Market Intelligence, Customer Insights, Consumer Behaviour, Digital Advertising, Pay Per Click Advertising, Customer Relationship Management, Browser Compatibility, Advertising Campaigns