Google Ads

Google Ads involves managing online ad campaigns on Google’s search engine and partner sites. This skill requires knowledge of keyword bidding, ad creation, and performance tracking. Digital marketers design targeted ads, analyze metrics, and optimize ROI. Effective use of Google Ads enhances brand visibility, user engagement, and sales conversions.
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Find the best Google Ads course for your goals

  • Coursera Project Network

    Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Marketing, Digital Marketing, Return On Investment

    4.4
    Rating, 4.4 out of 5 stars
    5.8K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Status: AI skills

    Google

    Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Professional Development

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    45K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial

    Google

    Skills you'll gain: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement

    4.8
    Rating, 4.8 out of 5 stars
    7.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free

    Coursera Project Network

    Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Digital Advertising, Search Engine Marketing, Marketing

    4
    Rating, 4 out of 5 stars
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial

    Google

    Skills you'll gain: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications

    4.6
    Rating, 4.6 out of 5 stars
    2.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Coursera Project Network

    Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies

    4.6
    Rating, 4.6 out of 5 stars
    716 reviews

    Beginner · Guided Project · Less Than 2 Hours

What brings you to Coursera today?

  • Status: Free Trial

    Aptly

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Marketing, Keyword Research, Advertising, Digital Marketing, Test Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Aptly

    Skills you'll gain: Google Ads, Advertising Campaigns, Content Performance Analysis, Pay Per Click Advertising, Search Engine Marketing, Performance Metric, Campaign Management, Performance Analysis, Keyword Research, Performance Measurement, Bidding, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Digital Marketing, Key Performance Indicators (KPIs), Test Planning, Copywriting

    4.2
    Rating, 4.2 out of 5 stars
    7 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial

    Google

    Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Customer Retention, Customer Relationship Management, E-Commerce, Customer Engagement, Marketing, Campaign Management

    4.8
    Rating, 4.8 out of 5 stars
    4.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    Status: Free Trial

    SkillUp

    Skills you'll gain: Google Ads, Online Advertising, Paid media, Keyword Research, Social Media Campaigns, Marketing Analytics

    4.9
    Rating, 4.9 out of 5 stars
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    University of Colorado Boulder

    Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Contextual Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Social Media, Search Engine Marketing, Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Data Ethics, Web Analytics and SEO, Media Planning, Web Analytics

    4.6
    Rating, 4.6 out of 5 stars
    813 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    Status: Free Trial

    Skillshare

    Skills you'll gain: Marketing Analytics, Google Ads, Promotional Strategies, Analysis, Google Analytics, Promotions and Campaigns, Marketing, Process Optimization, E-Commerce, Photo/Video Production and Technology, Budget Management, Content Creation, Return On Investment, Video Production, Apple iOS

    Beginner · Specialization · 3 - 6 Months

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