Value Propositions

Value Propositions are a clear statement that explains how your product solves customers’ problems, delivers specific benefits, and tells the customer why they should buy from you and not from the competition. Coursera's Value Propositions catalogue teaches you how to design, analyze, and implement powerful value propositions. You'll learn how to skillfully articulate advantages of a product or service, understand customer needs and pain points, and design compelling value propositions to influence decision-making. As you build this strategic marketing skill, you'll be better equipped to drive business growth, enhance customer satisfaction, and make your product or service stand out in a competitive market.
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Results for "value propositions"

  • Status: Free Trial

    Coursera Instructor Network

    Skills you'll gain: Value Propositions, Sales Presentation, Product Knowledge, Business Marketing, Business Strategy, Business Modeling, Competitive Analysis, Communication, Innovation, Customer Analysis, Strategic Communication

    4.5
    Rating, 4.5 out of 5 stars
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    Status: Free Trial

    Google

    Skills you'll gain: Interviewing Skills, Applicant Tracking Systems, Communication, Google Gemini, Professional Development, LinkedIn, Value Propositions, Business Writing, LLM Application, Adaptability, Google Sheets, AI Personalization, Generative AI, Resourcefulness, Timelines, Personal Attributes, Professional Networking

    4.7
    Rating, 4.7 out of 5 stars
    6 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial

    Michigan State University

    Skills you'll gain: Financial Statements, Intellectual Property, Value Propositions, Business Planning, Design Thinking, Ideation, Innovation, Income Statement, Entrepreneurship, Customer Acquisition Management, Business Modeling, Product Development, Balance Sheet, Market Opportunities, Verification And Validation, Creative Thinking, Lean Methodologies, Resource Management, Financial Modeling, Leadership

    4.5
    Rating, 4.5 out of 5 stars
    1.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    Status: Free Trial

    EDUCBA

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Brand Loyalty, Customer Retention, Customer Relationship Building, Customer Engagement, Organizational Strategy, Marketing Automation, Case Studies, Value Propositions, Market Analysis, Portfolio Management, Analysis, Business Strategy, Competitive Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: New

    Packt

    Skills you'll gain: Selling Techniques, Consultative Selling, Value Propositions, Business Strategies, Marketing Strategies, Thought Leadership, Branding, Client Services, Innovation, Target Audience, Intellectual Property, Communication, Content Creation

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial

    IE Business School

    Skills you'll gain: Survey Creation, Surveys, Marketing Planning, Market Research, Business Research, Product Marketing, Consumer Behaviour, Market Analysis, Value Propositions, Marketing, Business Planning, Marketing Channel, Peer Review, Case Studies, Target Market, Research Design, Data Analysis, Marketing Communications, Marketing Strategies, Product Strategy

    4.5
    Rating, 4.5 out of 5 stars
    6.2K reviews

    Beginner · Specialization · 3 - 6 Months

What brings you to Coursera today?

  • Status: Free Trial

    Keller Williams

    Skills you'll gain: Lead Generation, Administrative Support, Real Estate, Office Management, Real Estate Sales, Value Propositions, Property and Real Estate, Sales Process, Customer Relationship Building, Database Management, Customer Acquisition Management, Sales Management, Client Services, Real Estate Transactions, Organizational Skills, Sales Prospecting, Sales Presentation, Contract Negotiation, Interpersonal Communications, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    185 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial

    Michigan State University

    Skills you'll gain: Value Propositions, Business Planning, Business Modeling, Entrepreneurship, Verification And Validation, Business Strategy, Product Development, Financial Forecasting, New Business Development, Financial Analysis, Customer Analysis, Innovation

    4.5
    Rating, 4.5 out of 5 stars
    182 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial

    Illinois Tech

    Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    109 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    Status: Free Trial

    Google

    Skills you'll gain: Communication, Professional Development, Google Gemini, LinkedIn, Value Propositions, Interviewing Skills, Adaptability, Professional Networking, AI Personalization, Resourcefulness

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    IESE Business School

    Skills you'll gain: Value Propositions, Financial Statements, Marketing, Financial Statement Analysis, Branding, Leadership Development, Business Analytics, Marketing Strategies, Income Statement, Business Analysis, Strategic Marketing, Intercultural Competence, Financial Analysis, Accounting, Conflict Management, Financial Management, Financial Acumen, Financial Data, Leadership, Finance

    4.8
    Rating, 4.8 out of 5 stars
    5.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New

    Duke University

    Skills you'll gain: Due Diligence, Strategic Partnership, Negotiation, Environmental Social And Corporate Governance (ESG), Value Propositions, Fundraising, Entrepreneurship, Storytelling, Presentations, Investments, Business Development, Entrepreneurial Finance, Investment Management, Capital Markets, Financial Market, Finance, International Finance, Financial Management, Business Strategy, Business Management

    Beginner · Course · 1 - 4 Weeks

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