What tools will I learn?

ChatGPT, Microsoft Copilot, HubSpot CRM, BPMN tools, visualization platforms, and structured prompt engineering frameworks.

Will I receive a certificate?

Yes. Learners who complete all four courses will earn a Specialization Certificate issued by Coursera.

Is this course really 100% online? Do I need to attend any classes in person?

This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.

Can I just enroll in a single course?

Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.

Is financial aid available?

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

Can I take the course for free?

No, you cannot take this course for free. When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you cannot afford the fee, you can apply for financial aid.

Will I earn university credit for completing the Specialization?

This Specialization doesn't carry university credit, but some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.

Spécialisation AI-Powered Business Operations

Ce spécialisation n'est pas disponible en Français (France)

Nous sommes actuellement en train de le traduire dans plus de langues. Consultez les langues disponibles.

Spécialisation AI-Powered Business Operations

AI-Powered Business Operations. Leverage Generative AI to drive innovation, efficiency, sustainability, and growth in operations.

Instructeurs : João Freitas

Inclus avec Coursera Plus

Série de 4 cours

Approfondissez votre connaissance d’un sujet

4.7

(6 avis)

niveau Intermédiaire

Expérience recommandée

2 mois à raison de 3 heures par semaine

Planning flexible

Obtenir une qualification professionnelle

Partagez votre expertise avec les employeurs

Série de 4 cours

Approfondissez votre connaissance d’un sujet

4.7

(6 avis)

niveau Intermédiaire

Expérience recommandée

2 mois à raison de 3 heures par semaine

Planning flexible

Obtenir une qualification professionnelle

Partagez votre expertise avec les employeurs

Ce que vous apprendrez

Model and automate business workflows with AI.
Generate product strategies using GenAI tools.
Turn sales data into compelling visual stories.
Plan sustainable, ethical AI business solutions.

Vue d'ensemble

The AI-Powered Business Operations Specialization is a hands-on, application-focused program that empowers learners to transform business workflows using Generative AI. Designed for professionals across operations, product, sales, and sustainability functions, this four-course sequence introduces actionable frameworks, AI tools, and real-world projects to enhance performance and impact. You’ll start with a foundational course on AI-powered Business Process Modeling, mastering how to design, automate, and optimize workflows. Then, explore how tools like ChatGPT and Microsoft Copilot can revolutionize product management by improving strategy artifacts, competitor research, and sprint planning. Dive deep into sales optimization by turning data into persuasive stories that win decisions in both B2B and B2C environments. Finally, learn how AI can be responsibly used for environmental and social impact—from ESG reporting and supply chain decarbonization to inclusive design and ethical AI deployment. Whether you're looking to upskill for digital transformation or lead enterprise AI adoption, this program provides the strategic knowledge and applied capabilities to drive AI-powered innovation with measurable results.

Ce qui est inclus

Certificat partageable

Ajouter à votre profil LinkedIn

Enseigné en Anglais

Récemment mis à jour !

juillet 2025

16 exercices pratiques

Améliorez votre expertise en la matière

Acquérez des compétences recherchées auprès d’universités et d’experts du secteur
Maîtrisez un sujet ou un outil avec des projets pratiques
Développez une compréhension approfondie de concepts clés
Obtenez un certificat professionnel auprès de Starweaver

Spécialisation - série de 4 cours

Each course includes interactive labs and a capstone project, enabling learners to:

- Simulate and optimize business workflows using AI-powered tools.

- Create and refine product vision boards, business model canvases, and user stories using GenAI.

- Build persuasive sales dashboards and pitch decks using CRM insights and storytelling techniques.

- Design sustainability interventions informed by AI models and ethical principles.

Learners will complete portfolio-ready deliverables that demonstrate industry-relevant AI fluency.

Business Process Modeling with AI

COURS 17 heuresVoir le cours

Ce que vous apprendrez

Describe the essentials of AI-driven BPM by exploring the BPM lifecycle and understanding how AI enhances each stage.
Use AI tools for process improvement by applying AI in process design and analysis, and integrating methodologies like TQM, Six Sigma, and Lean.
Explore how AI enhances real-world processes across industries by optimizing workflows, boosting efficiency, and delivering measurable results.
Address business problems with AI-driven BPM by identifying automation opportunities and applying your knowledge in practical case studies.

Compétences que vous acquerrez

Business Process Modeling, Automation, Business Process Automation, Business Process Management, Six Sigma Methodology, Business Process, Digital Transformation, Business Transformation, Process Design, Lean Methodologies, Analysis, Process Analysis, Process Optimization, Innovation, Quality Improvement, Workflow Management, Case Studies et Business Process Improvement

ChatGPT (and other AI) for Product Management & Innovation

COURS 25 heuresVoir le cours

Ce que vous apprendrez

Utilize GenAI for market research, including PESTEL analysis and competitor profiling.
Leverage GenAI for product strategy artifacts like Product Vision and Business Model Canvas.
Apply GenAI to product development processes, including Features, MVP, and Roadmaps.
Generate Scrum artifacts using GenAI, such as Sprint Goals and User Stories.

Compétences que vous acquerrez

Prompt Engineering, Competitive Analysis, Market Research, User Story, Business Modeling, Google Gemini, Agile Product Development, Product Strategy, Product Management, Innovation, Generative AI, ChatGPT et Microsoft Copilot

Master Data Storytelling for B2B & B2C Sales

COURS 35 heuresVoir le cours

Ce que vous apprendrez

Analyze sales and customer data to identify trends, patterns, and opportunities for growth.
Design engaging data visualizations that clarify complex insights and enhance understanding.
Develop storytelling frameworks to craft persuasive narratives that influence sales decisions and strategies.
Leverage data-driven insights to optimize sales performance and improve customer relationships in both B2B and B2C contexts.

Compétences que vous acquerrez

Data Storytelling, Customer Relationship Management (CRM) Software, Storytelling, Sales Presentation, Sales, Stakeholder Communications, Customer Analysis, B2B Sales, Target Audience, Presentations, Sales Strategy, Exploratory Data Analysis, Data Visualization Software, Data Literacy et Customer Insights

Gen AI For Sustainability

COURS 47 heuresVoir le cours

Ce que vous apprendrez

Explain the basics of Gen AI, its key competencies, potential benefits, ethical considerations, and limitations.
Analyze the systemic aspects of environmental and social sustainability and potential application of Gen AI.
Apply learnings and insights from real-world use cases, and ideate their own Gen AI for sustainability projects.
Evaluate the feasibility and robustness of Gen AI for sustainability projects.

Compétences que vous acquerrez

Responsible AI, Environmental Social And Corporate Governance (ESG), Generative AI, Artificial Intelligence, Sustainability Reporting, Content Strategy, Corporate Sustainability, Business Ethics, Diversity and Inclusion, Environmental Monitoring, Climate Change Mitigation, Sustainable Systems, Data Ethics, Supply Chain Planning, Case Studies, Sustainable Development et Problem Solving

Obtenez un certificat professionnel

Ajoutez ce titre à votre profil LinkedIn, à votre curriculum vitae ou à votre CV. Partagez-le sur les médias sociaux et dans votre évaluation des performances.

Instructeurs

João Freitas

Starweaver

5 Cours16 882 apprenants

Starweaver

448 Cours845 372 apprenants

Joyce Wong

1 Cours737 apprenants

Offert par

Starweaver

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	Catégorie : Ce certificat

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Foire Aux Questions

This program is ideal for professionals in operations, product, sales, and sustainability roles who want to leverage Generative AI to enhance outcomes and future-proof their careers.

No programming or AI expertise is required. However, a working knowledge of business workflows or tools is recommended for maximum benefit.

You’ll complete real-world projects including BPM workflow optimization, product strategy generation using GenAI, sales performance analysis and storytelling, and AI-powered sustainability planning.