Business-To-Consumer

Business-To-Consumer (B2C) is a business model where services or products are sold directly from businesses to end consumers who are the final users of these products or services. Coursera's B2C catalogue provides you with a comprehensive understanding of this business model and practical skills to excel in it. You'll learn about various elements of B2C such as marketing methods, customer relationship management, digital customer experiences, and ecommerce strategies. Furthermore, you'll gain insights into contemporary B2C trends such as personalization, mobile commerce, and social media marketing, equipping you with the knowledge to effectively engage with customers in a digital world.
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Results for "business-to-consumer"

  • Coursera Instructor Network

    Skills you'll gain: Sales Presentation, Selling Techniques, Target Audience, Customer Relationship Building, General Sales Practices, Closing (Sales), Business-To-Consumer, Sales, Communication, Company, Product, and Service Knowledge, Sales Strategy, Product Promotion, Customer Engagement, Product Demonstration, Brand Loyalty, Rapport Building, Consumer Behaviour

    4.9
    Rating, 4.9 out of 5 stars
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial

    Yonsei University

    Skills you'll gain: Business Marketing, B2B Sales, Global Marketing, Business-To-Consumer, Market Opportunities, Growth Strategies, Marketing, Marketing Channel, Customer Engagement, Promotional Strategies, Marketing Strategies, Business Strategies, Product Marketing, Value Propositions, Innovation, Marketing Communications, Interviewing Skills, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    598 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial

    Yonsei University

    Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality, Brand Management, B2B Sales, Customer Service, Innovation, Customer experience strategy (CX), Promotional Strategies, Strategic Marketing, Business-To-Consumer, Consumer Behaviour, Healthcare Industry Knowledge, Target Market, Marketing Management, Growth Strategies, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    2.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial

    Yonsei University

    Skills you'll gain: Global Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Business-To-Consumer, Marketing Strategies, Innovation, Promotional Strategies, Marketing Channel, Go To Market Strategy, Product Marketing, Market Analysis, Branding, Social Media Marketing

    4.7
    Rating, 4.7 out of 5 stars
    337 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial

    Salesforce

    Skills you'll gain: Sales Process, Sales, Salesforce, Sales Operations, Customer Relationship Management, B2B Sales, Sales Management, Data Management, Customer Data Management, Databases, Business-To-Consumer

    4.6
    Rating, 4.6 out of 5 stars
    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    University of Maryland, College Park

    Skills you'll gain: Customer Retention, Loyalty Programs, Marketing Budgets, Brand Loyalty, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Marketing Channel, Marketing Analytics, Online Advertising, Customer Engagement, Marketing Effectiveness, Social Media Campaigns, Business-To-Consumer, AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies

    4.5
    Rating, 4.5 out of 5 stars
    31 reviews

    Intermediate · Specialization · 1 - 3 Months

What brings you to Coursera today?

  • Status: New
    Status: Free Trial

    Adobe

    Skills you'll gain: Merchandising, E-Commerce, Product Assortment, Web Applications, Business-To-Consumer, Scalability, Project Implementation, Business Technologies, Technology Solutions, System Implementation, Digital Transformation, Case Studies, Solution Delivery, Systems Integration, Business Requirements, Customer experience strategy (CX), Solution Architecture, B2B Sales, Application Programming Interface (API), Order Management

    4.4
    Rating, 4.4 out of 5 stars
    9 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview

    Pontificia Universidad Católica del Perú

    Skills you'll gain: Consumer Behaviour, Business-To-Consumer, Data Collection, Target Market, Market Share, Market Research, Customer Insights, Digital Marketing, Business Ethics, Web Analytics, Technical Communication, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview

    Yonsei University

    Skills you'll gain: Global Marketing, B2B Sales, Business-To-Consumer, Consumer Behaviour, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Strategy and Techniques, Cultural Sensitivity, Marketing Effectiveness, Market Research, Brand Management

    4.8
    Rating, 4.8 out of 5 stars
    194 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Howard University

    Skills you'll gain: Business Software, Information Systems, Business Systems, Business Technologies, Management Information Systems, Information Technology, Enterprise Resource Planning, E-Commerce, Systems Analysis, Computer Hardware, Data Warehousing, Disaster Recovery, Networking Hardware, Business Ethics, Operating Systems, Business Process Management, Customer Relationship Management, Security Management, Business-To-Consumer, Data Security

    4.8
    Rating, 4.8 out of 5 stars
    51 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview

    University of Washington

    Skills you'll gain: Marketing Psychology, Market Analysis, Consumer Behaviour, Marketing, Market Research, Marketing Planning, Strategic Marketing, Marketing Strategies, Competitive Analysis, Target Audience, Proposal Development, Marketing Channel, Business-To-Consumer, Cross-Channel Marketing, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • Status: Free

    Goldman Sachs

    Skills you'll gain: Growth Strategies, Competitive Analysis, Value Propositions, Business Strategies, Customer Insights, Target Market, B2B Sales, Market Opportunities, Price Negotiation, Market Intelligence, Consumer Behaviour, Business-To-Consumer

    4.9
    Rating, 4.9 out of 5 stars
    86 reviews

    Mixed · Course · 1 - 4 Weeks

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  • Adobe
  • Yonsei University
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  • University of Maryland, College Park
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