Franchising

Franchising is a business model where one business owner (the franchisor) allows an independent business person (the franchisee) to operate under the franchisor's brand in exchange for a fee. Coursera's franchising catalogue teaches you about the principles and practices that underpin successful franchising. You'll learn about franchise agreements, operational guidelines, and the financial aspects of running a franchise. Gain insights into finding the right franchise opportunity, managing franchise relationships, and understanding legal and ethical considerations. Equip yourself with the knowledge to navigate the franchising industry, whether you're an aspiring franchisor, potential franchisee, or a business professional interested in this unique business model.
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Results for "franchising"

  • Status: Free Trial

    University of Colorado Boulder

    Skills you'll gain: Global Marketing, Export Control, International Finance, Mergers & Acquisitions, Risk Management, Business Development, Market Analysis, Franchising, Target Market, Cultural Sensitivity, Business Strategy, Intellectual Property

  • Status: Free Trial

    Skills you'll gain: Growth Strategies, Marketing Communications, Sustainable Development, Business Planning, Marketing Effectiveness, Communication Strategies, New Business Development, Business Development, Social Sciences, Entrepreneurship, Program Evaluation, Innovation, Franchising

  • Status: Preview

    Skills you'll gain: Business Research, Business Strategy, Competitive Analysis, Game Theory, Business Management, Franchising, Advertising, Product Strategy, Market Dynamics, Product Quality (QA/QC), Strategic Decision-Making

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