IE Business School
Scale Up Your Startup Specialization
IE Business School

Scale Up Your Startup Specialization

Scale Up Your Startup - Product, Processes, People. Learn the main points of a growth mindset and apply these as you scale up the products, processes, and people components of your business.

Coursera QA Team
Joe Haslam

Instructors: Coursera QA Team

Included with Coursera Plus

Get in-depth knowledge of a subject
4.1

(21 reviews)

Intermediate level

Recommended experience

4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.1

(21 reviews)

Intermediate level

Recommended experience

4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English
11 practice exercises

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Specialization - 4 course series

Why Scale a Startup?

Why Scale a Startup?

Course 18 hours

What you'll learn

  • You'll learn what you need to ask yourself before you start to scale up a startup

  • You'll get practical tips and advice on how to begin the journey from startup to scaleup

Skills you'll gain

Growth Strategies, Business Strategies, Business Risk Management, Entrepreneurship, Strategic Partnership, Risk Management, Problem Solving, Business Strategy, Business Planning, Case Studies, Market Share, Business Development, Leadership and Management, Competitive Analysis, Innovation, and Business Modeling

What you'll learn

  • Discuss and compare strategies and frameworks for scaling processes and products in an organization

  • Explain steps and common strategies for developing pricing and for scaling up marketing and sales operations

  • Explain the importance of establishing relevant dashboards, KPIs and metrics

Skills you'll gain

Growth Strategies, Product Management, Key Performance Indicators (KPIs), Customer Acquisition Management, Product Development, Business Strategies, Price Negotiation, Customer Insights, Go To Market Strategy, Leadership and Management, Sales Strategy, Operational Efficiency, Business Strategy, Business Process, Fundraising, Entrepreneurship, New Business Development, Product Strategy, and Sales Management

What you'll learn

  • Explain the importance of culture in the company at all stages focusing on the scaleup phase

  • Discuss different strategies used to ensure diversity in organizations and build effective teams

  • Explain the role and frameworks needed to establish corporate governance and advisory boards at the scaleup stage

Skills you'll gain

Diversity and Inclusion, Team Building, Culture Transformation, Governance, Employee Onboarding, Employee Retention, Recruitment Strategies, Leadership and Management, Business Strategy, Organizational Leadership, Go To Market Strategy, Compliance Management, Corporate Strategy, and Entrepreneurship

What you'll learn

  • Analyze how a company can scale its processes, products, and culture to grow and enter its next phase

Skills you'll gain

Sales, Growth Strategies, Human Resources, Business Development, Entrepreneurship, Process Development, Culture Transformation, Business Writing, Operations Management, Case Studies, Organizational Development, Product Management, Marketing, and Research Reports

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructors

Coursera QA Team
5 Courses6,008 learners

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